Wrap Up Report
August – Oct
August – Oct
Goals & Objectives
Increase visibility and drive consumer awareness to Pokito
Engage target consumers or educate about a opening of Pokito
Generate influencer content to repurpose across marketing channels
Increase sales and conversions
Analytics & Results
Looking at the big picture
Opportunities for content to be seen & real views on posts
Includes all likes, comments, saves, shares, clicks, video views, etc.
Content created, posts published, and influencer partners
Sales, revenue, and all things $$$
Did you know 57% of people are more likely to buy from a brand that they follow on social, and even more promising, 75% of people have purchased something because they saw it on social media. The opportunity to gain a customer if you gain their attention is incredibly possible through social media activations.
Our goal was to increase conversions, turn customers into advocates and generate more user generated content to repost on Pokito social channels. Heres what it looks like!
The ability to scale creative across our marketing stack will not only save our brand time and money, but also allow us to build out your content library for every product you offer. Influencers can create content for our products that appeal to every type of audience we want to market towards — something that is virtually impossible to do in-house.
On average, each creator posted about our brand 2 times over the course of the camp
We also gained 30 new pieces of content, which you will be able to repurpose across social channels and maintained a CPA of $0.02 which is 200% better than the average costs of running traditional advertising .
Pieces of content