Sweetkick products are designed to help you manage and satisfy sugar cravings and support a healthier lifestyle.
sweetkick.
Sweetkick recognized the need to revitalize their social media presence to better market their online store. Despite having 15.6k followers, their social media channels had seen little growth or engagement for over two years, with most traffic coming from newsletters and ads. They aimed to adopt a more organic approach to expand their audience and cultivate a thriving online community.
The Approach.
Social Lens Media collaborated with Sweetkick to elevate brand awareness and foster growth on their social media platforms. We partnered with affiliates who shared their personal experiences of integrating Sweetkick products into their daily routines. Additionally, we hosted giveaways with brands that aligned with Sweetkick's mission and created engaging, entertaining content that resonated with and captivated their target audience.
Our Strategy.
"thank you for everything you have done for our brand and we are looking forward to building upon your example to continue your success."
Highlights.
Sweetkick has been sitting at 15,600 followers for 2 years until we took over the account, we have seen steady growth over the past 3 months and were able to gain an additional 1,265 followers bringing their followers up to 16.3k all through organic efforts. We have been able to partner with well known creators in the clean eating niche. Such as Michael Blaney strictly on a gifting / affiliated basis as well as growing their affiliate roster to a steady on boarding of 20 creators per month all of which that have been loving the products and posting about them frequently. We noticed our engagement and organic efforts really took a turn for the best when incorporating UGC creators and affiliates to provide that extra social proof as people are a bit more hesitant to purchase food products online that they have never tried before. Especially when in such a competitive space such as protein powders.
we’re ready to get started when you are!
Follower Growth
4.8%
Reach
573,000
Impressions
1,345,323